Today I am very angry at SABB for the way they treated me. Below is a letter I sent their customer service department which is pretty much self explanatory and I need not comment any further...
I am really upset at the way I was treated by your bank and how everyone blames other departments so that I don't know who to hold accountable. But then again I never expected you to be fully professional and treat me with the level of customer service I was expecting. This is definitely not the way I would be treated in my home country (Bahrain) or even in any other country in the world where they all treat me with respect. If they weren't able to help me, they would sincerely apologize to me and give me the reasons why I can't be served. Here? You tell me that everything is going to be ok only to find out that I can't be helped after a month or so of going back and forth. Totally humiliated.
I am also sending a copy of this message to the Regional HSBC Headquarters. I know that a voice of one dissatisfied customer such as mine will not make any difference as other people are more significant than me to you but I will make my voice heard nonetheless. Another copy would be published on my personal blog online so that other customers can see this and think twice before they start committing to a bank such as this one. When I first came to KSA, my previous employer FORCED me to open an account with you, if I had the choice, I probably wouldn’t have at the time.
It all started with the issue of the SABB Installment Financing through Jarir Bookstore in Al-Khobar to which I made a couple of complaints earlier this month and last month. I am sure if you check my record you will find complaints logged unless you throw your customer complaints out the window. But I will explain it again in lengthy details so that the HSBC regional office also know about the whole picture.
I went to Jarir Bookstore in Al-Khobar sometime before Ramadhan, and when I asked about the Amanah installment service I was asked where my salary was being transferred. When I mentioned SABB they said fine the only paperwork you have to submit is a copy of your ID. Being a Bahraini national, I provided my passport as it was the document that I used to open my demented SABB account anyway. They immediately said “NO” and explained that there was a retarded system that ONLY accepts 10-digit numbers namely the Saudi ID No. and the Iqama No., I then logged a complaint here on the SABBNet portal.
If I was told to get lost at that point I would have accepted the fact and moved on... Your first reply is what made me continue this tiresome journey of humiliation. Two days later, a number from Riyadh was on my mobile phone and the person on the other end of the line told me that he was from the main office in Riyadh and that they have received my complaint and now I can go apply again as they have resolved the issue and made an exception for me being a SABB customer whose salary is already paid EVERY single month to my account. Unfortunately, I was very happy at that prompt speedy customer service and forgot to take the guy’s name in case something went wrong but I thought trust and goodwill was there so no need. I forgot that trust is nothing I should do in this country as everyone likes to run away from their responsibilities and deny whatever they promised if it meant saving their own interests. Anyways I went back to that Jarir branch and told the guys that they should have received instructions from main office to process my application. Again they gave me a clear “NO” and when I told them that the main office had advised me to come back to you and that you would have been already instructed. The person said “Even if the main office calls me NOW and tells me to process I will NOT do so!” I was shocked and appalled at the kind of defiant reply I was given and I told the person at the desk that I wanted to escalate this matter as I am a tolerant person but I do NOT tolerate LYING especially when it’s done by employees who represent a “prestigious” financial institution. I was given the number of the Regional Supervisor/Manager who told me the same thing and that I had to check with the main office so that they can instruct him personally. I took his name this time, he was “Bader Al-Otaibi”. I placed a new complaint on SABBNet and a couple of days later, again I was called but this time from the regional office in Khobar by Omar Al-Yafei, he told me that I can go and apply this time. I asked him “Are you sure?” he said “Yes I am positive you can go and the guys will help you out” so I went there and as soon as the person saw me he greeted me with a smile and shook hands with me (They know me well by now!) and asked me to fill the application form. When he saw my new job joining date it was less than three months by only 10 days he told me he cannot enter anything in the system until I finished at least 3 months with my current employer. I went back after Eid holidays (2 weeks back almost) and applied. The person entered my details and made a background check with the bank and confirmed that all the information I provided was correct and valid. The system still wouldn’t allow him and told him that “THE CUSTOMER DETAILS NOT VALID” or something like that. I was told that I will be given a call as they have to check with the regional office. I waited for a couple of days further but as usual no one called and I had to physically leave work to go follow up with the Jarir branch. I was told that my papers have been sent to Riyadh itself! I was also told that it would take two days max. It was last Monday (20th September) so the guy assured me that they would have the feedback by Wednesday (22nd). Again by Wednesday no one called so I went again (taking from my working hours) and the guy told me that today is a holiday in the main office. Why wasn’t I told when I checked on Monday? Is that how you treat people? Anyways I was told that by Saturday they would know for sure and that I would be given a call. Saturday I was busy so couldn’t follow up but NO ONE CALLED. So by Sunday (26th) I thought they should have had the feedback ready. I went again physically as NO ONE CALLED. And was told that it was still pending with the main office. The guy there “Ahmed” said that he would call me anytime he got any updates so all of yesterday Monday 27th I didn’t follow up waiting for that call. Today morning I went to them again (from my working hours) only to be told by the Indian guy that my application was rejected and that Ahmed said he had already informed me. I told him no one did. Ahmed didn’t call, no one ever did. I told him that this was a bad service and Ahmed lied that he told his colleagues that he informed the customer where he clearly didn’t.
This was my tiresome journey. Why do you guys make the customer go through all that torture when you mention that approval comes “within 10 minutes” at the bookstore. And even if I was an exception, did that hellish process really have to take two weeks instead of two days as I was promised? And after two calls and your replies that the issue has been resolved I go and apply only to be rejected after two weeks of continuous follow-ups?
This is totally unprofessional and I don’t know what to say. My experience with your bank as a whole wasn’t a good one and I am even thinking of closing my account in Bahrain with HSBC as after all you all carry the same logo which implies to me that you all follow the same set of values and that is degrading the customer. If you want to reject someone, do it immediately instead of making him feel like he is taken care of only for him to be stabbed in the back later.
I hope this gets a response. Things I do NOT ever tolerate is lying and being treated badly where I am a paying customer. I am not valued despite me being one of the main reasons you guys exist. I don’t know how to escalate this further but I feel my rights have been severely violated.
Let's see what kind of PR bullshit they will reply to me with...